CRM & retention marketing for e-commerce
We help turn first-time buyers into loyal customers
We build CRM marketing for e-commerce: automating communications, bringing customers back and driving repeat purchases through email, SMS, messaging apps and push notifications.
We’ll start by getting to know your business and identifying priorities.
Our experience
Our team’s experience across industries
IAROS
Dnipro-M
ARBER
YARMICH
Sister’s Aroma
DOM.RIA
NIKOLAB
BIOTUS
Ukraflora
Flowerpower
Brands our team members have worked with.
When to bring B&M on board
— Customers buy once and don’t come back.
— Your customer base is growing, but communications are inconsistent.
— Automated journeys are missing or need an update.
— Your team lacks the capacity to manage CRM marketing.
We’ll help identify priorities and build a consistent approach to engaging your customer base.
Communications worth opening
We design emails that combine your brand’s style, a clear offer and an easy next step for the customer.
Promotional email campaigns
We highlighted Sister’s Aroma’s promotional offer with striking visuals and a clear path to purchase.
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Product selections
We organised YARMICH’s selection into product blocks to make browsing and choosing easier.
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Educational emails
We broke NIKOLAB’s educational content into short, easy-to-read sections with clear visual highlights.
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From the first sketch to the finished communication, we consider content, design and how it displays across devices.
Communications that bring customers back
We choose channels to suit your business goals and customer journey. Explore each channel below.
Promotional campaigns
We launch seasonal offers, new products and promotions, from the first announcement to the final reminder.
Automated journeys
We trigger messages based on customer behaviour: from brand introductions and abandoned carts to post-purchase care and reactivation.
The system behind every communication
We combine creativity with data and automation. We decide who to contact, when and with which offer, then evaluate the results.
CRM strategy and audit
We identify where customers lose interest and develop a CRM plan with clear priorities.
Segmentation and personalisation
We tailor offers and journeys to customers’ purchases, activity and interests.
Integrations and automation
We coordinate data flows with your technical team, configure journeys and verify that they launch correctly.
Analytics and optimisation
We evaluate available click, purchase and revenue data, test hypotheses and improve communications.
Tools we work with
We work with your platform or help you choose and set up the right one.
eSputnik
Klaviyo
Customer.io
SendPulse
Mailchimp
SmartSender
Make
How we work
01
We get to know your business
We discuss your product, audience, goals and current tools.
02
We set priorities
We run an audit and agree on the scope, launch plan and evaluation metrics.
03
We create and launch
We prepare content, design, segments and automated journeys, then check the setup before launch.
04
We analyse and improve
We assess results, test new approaches and plan the next improvements.
Packages and pricing
RETENTION START
$750 per project
For businesses looking to identify what to improve first. We deliver clear priorities and a 3-month CRM plan.
Audit · Segmentation · Recommendations · 3-month plan · KPIs
RETENTION BUILD
$1 800 per project
For businesses building from scratch or relaunching. We deliver retention journeys ready to run.
Strategy · Segments · Automated series · Content and design · Analytics
For ongoing collaboration
RETENTION GROWTH
From $1 500/month
For teams that need an ongoing CRM partner. We deliver regular campaigns, journey improvements and analytics.
Campaigns · Automation · Segmentation · A/B testing · Reporting
We agree on the final scope and cost after getting to know your business.
Frequently asked questions
Where should CRM start for your business?
Tell us what you sell, which communications are already in place and what you’d like to improve. We’ll discuss your goals and recommend a way to work together.